Digitalisation has hit industrial insurers at a bad time. As a result, despite enthusiasm for individual digital initiatives, insurers are not developing a cohesive, sustainable vision of how to weave digitalisation into the corporate DNA. A guide.
Many private consumers have long since taken out their insurance policies via the well-known online comparison portals such as Check24 and Verivox. Now the relevance of such online marketplaces is also becoming increasingly important for commercial insurance policies. Small businesses in particular are already taking advantage of the opportunities.