Retail

code.talks Commerce is undoubtedly one of the largest German developer conferences for e-commerce.

Overview of the news of CW 15/2019 #Strategy Instagram Checkout - The risky seduction

Last year I already had the opportunity to visit the ECC Forum. While the event I attended in September was primarily aimed at B2B decision-makers, the ECC Köln focused on B2C topics on April 3rd.

Overview of the news of CW 14/2019 #Strategy Loyalty points, discounts or service: How can customer loyalty be achieved in e-commerce? How can new customers be turned into loyal regular customers?

In his K5 talk, Dr. Martin Schulte focused on a global trend: the attack of numerous microbrands specializing in direct-to-consumer business (D2C) on the business of established consumer goods groups.

Overview of the news of CW 13/2019 #Strategy DevOps 2.0: Five tips for process planning Although DevOps is known as a method for more agility and speed in the development processes, the practical implementation is often still at the beginning.

In my previous article I summarized the first day of the Internet World Expo. With this text I would like to look back on some selected lectures of the second day.

Overview of the news of CW 12/2019 #Strategy Retail study: two strategies lead to success How can retailers grow faster than the market in times of platform economy?

INTERNET WORLD EXPO 2019 Heinemann: "Europe is at risk of losing touch" Impressions from the TrendArena (Day 1) In 1997 Helmut Kohl entered the penultimate year of...

Overview of the news of CW 11/2019 #Strategy Europe threatens to miss the final game on Internet markets While Europe continues to be largely hesitant, the USA and Asia are making substantial investments in emerging digital companies.